New Agent Portal

Step One: Join your local Board

Here in Marion County, our local Real Estate Board is called the OCALA Marion County Association of Realtors (OMCAR) or Realtors Association of Lake & Sumter Counties (RALSC) for Summerfield area. Above that is the FLORIDA ASSOCIATION OF REALTORS (FAR) and NATIONAL ASSOCIATION OF REALTORS (NAR), for which both memberships are included in your local board application. You will fill out the membership application by clicking the button below, along with the STELLAR MLS APPLICATION ATTACHED TO IT and follow the directions to complete. You will then pay the dues to activate your account. You will be given a NRDS number so that you may login to the MULTIPLE LISTING SERVICE (MLS).


 Please Note: There are dues associated with joining a board and joining the MLS. Please have a credit card available. 

Step Two: Complete MLS CLASSES

In order to add your listings to the MLS (Mulitple Listing Service) You will need to complete 4 REQUIRED CLASSES. This will teach you the basics of using the MLS program. Please take notes. You will use these features often. Once complete, email certificates to rickilee.mainer@kw.com

Step Three: One on One Tech Review

At this point our Market Center Tech Trainer will reach out to you to get you initiated and logged into all your programs such as Command, your KW email, the MLS, etc. They will also take a headshot at this meeting, should you need one. Please call the office at 352-369-4044 to set up this appointment.

Step Four:  Schedule 1-on-1 with Productivity Coach Carlos Tobon

The next step is to meet with our productivity coach, Carlos Tobon. Click the link below to set up a 30 minute appointment with Coach Carlos. In this appointment, you will be personally meeting with Carlos to discuss your goals, your business, and ask real estate related questions. 

Step Five: Market Center Classes

Now that you are all set up on your programs, your coaching, OMCAR & MLS, it's time to learn the basics. In your email, you will receive a message daily called THE DAILY DIGEST. In this message you will find a hyperlinked calendar of all the classes we will be offering at the Market Center or as live webinars from our Vendors. It is highly suggested that you take a THE  STARTER SET OF CLASSES that run every two weeks M-F at 9 am  and a CONTRACTS  CLASS with CARLOS. 


Step Six: Connect on SOCIAL 

Here at Keller Williams Cornerstone, we put ourselves out there. Social Media is an excellent way to engage with other Agents and with Consumers. Below you will find links to our profiles on some of the various platforms. Please take the time to add or join us!


Step seven: Complete Marketing Profiles

As an Agent, there are going to be multiple areas to post your bio, headshots, branded hashtags etc. To make this step easier, it is suggested that you create and store all of this information on a WORD DOC so you may create it once, and edit with ease. After you have you Marketing jargon created, you need to start filling in your MARKETING PROFILES. Start with the marketing profile under your COMMAND settings. You will find this under the dropdown in the to right of your COMMAND dashboard. After that, go one by one and complete the various other profiles of your choosing. Social profiles are recommended, along with Realtor.com, Zillow.com etc. Below you will find the link for the Office Logo Set. Feel free to send to the printer of your choosing for business cards, flyers etc.